What Does A Decade of TTC Metropass Designs Look Like?

I once spent more than $14,000 to get around Toronto.

Granted, it was over the course of eleven years. And the whole time, I never once had to park, pay for gas or insurance, or change any flat tires.

How did I do it? Easy -- I took the TTC!

What a decade-plus -- and $14,000 -- of TTC Metropasses looks like.

A Collection of Monthly Passes

It’s a familiar routine: At the end of each month, I take my expired Metropass out of my wallet, and toss it into a pile at the back of my desk drawer.

I thought it would be fun to share what that pile looks like...

How the months roll by...

Visual Design -- Room for Improvement?

Many people like to moan and groan about the visual design of the Toronto Transit Commission Metropasses.

Are their complaints justified? Decide for yourself -- take a look at the passes below, and tell me what you think! I’ve grouped them chronologically into rough sets of similar design, and made a few comments about each set. (Sorry completists, my collection isn’t perfect--several months are missing, lost in my files or discarded.)

Pastel Flowers: December 2001-March 2004
Click any photo to expand and view larger
  • TTC passes were non-transferable and had to be presented along with a photo-ID. 
  • You had to write your name or TTC photo ID# on the space in the front. 
  • Months are abbreviated and spelled in capitals.
  • Check out the genuine 1970’s bubble font! (‘Metropass’)

Gradients: April 2004-Aug 2005
  • Bottom left: A blocky ‘A’ to denote an adult pass; bottom right: a repeated ‘adult’. The thing is, do you actually need the ‘A’ to distinguish it? You could just as easily leave the space blank -- and only mark Student/Senior passes.
  • The months are spelled out in faux-gold foil lowercase. 
  • Gradients, then eventually patterns are used for the background. 
  • The TTC logo appears twice, in colour and in gold.
  • These represent Kal Bedder’s first makeovers of the pass design (see article link near end of this post).

Patterns - September 2005-December 2006
  • In September 2005 Metropasses became transferable -- you could share your pass with someone else once your ride was complete. The wording gets tinkered with in January 2006, and again in November 2006. 
  • The Big A now appears on both corners.
  • I have heard the patterns described as ‘Corel PhotoPaint texture fills’ -- can anyone confirm?

Random Typefaces: January 2007-December 2007
  • The months are spelled out inside a dark bar at the bottom of the pass, using semi-random typefaces. Some of the months are painfully stretched -- oh, June! 
  • We’re back to the single A on the right with a thin black outline, and a single foil TTC logo. 
  • The non-kerning between the P and A of Metropass is especially glaring.
  • July and December are looking ready to party...

Pastel A & Photographs: January 2008-December 2008
  • Photographs are used as background images, using a floating angled rectangular mask. The scenes are TTC related, naturally. In later years art from various stations seems to become a theme. 
  • The ‘A’ gets moved to the left, now pastel-coloured with a white outline. ‘ADULT’ makes a reappearance.
  • Typefaces are again kind of random. What is that, Stencil for November?! Also it’s a matte gold as opposed to reflective.
  • ‘/ 08’ gets appended to the month line.

Vertical Pastel Bars: January 2009-June 2009
  • Order returns to the Metropass universe. Note the vertical bars and upright photographs. 
  • The ‘A’ goes back to white and gets the thin black outline again; we are informed these are ‘Adult Metropass’ cards.
  • Heavy counterfeiting of Metropasses occurred during this time period. And apparently counterfeiting is on the rise again.

Holographic Foil Stamp: July 2009-December 2010
  • The anti-counterfeiting holographic foil stamp appears. High-tech! 
  • The stamp, the ‘A’, and the photograph move around from month to month, along the middle third of the pass. (Though, the ‘A’ never gets the middle slot)
  • Those yellow ‘Only Valid if Removed’ stickers begin usage. Amusingly, underneath they have a transparent film with ‘Do not remove’ on it. (The stickers are applied this way so they can be easily removed but not reapplied -- they prevent pass-renting)
  • In August 2009 the TTC issued an RFI calling for original artwork to use on Metropasses. Allegedly passes were to use artwork by April 2010. But... did anything happen on that front? -- Can you tell the difference? As a sidenote, the political career of Adam Giambrone, the TTC Chair who was championing this initiative, was derailed in Feb. 2010 in the wake of a sex scandal. Perhaps that nixed the artwork idea, who knows?

  • Depending on the angle, the foil stamp shows a different TTC logo / crest. Um, no, the month doesn’t change! Haha.

Horizontal Bars: January 2011-October 2011
  • Thin horizontal bars slide across the middle. 
  • In August, the transparent ‘Do not remove’ film seems to have been... removed.
  • September turned out a bit garish, wouldn’t you say? Whoever was doing the work didn’t want to put a white outline around the TTC logo, I guess. (This would have enabled a red pass, with the text in white)

Cutting Corners: November 2011-December 2012
  • The TTC incorporates a small but useful bit of innovation for visually impaired users: the top left corner of each pass is clipped for easy orientation by feel. 
  • In January the month is moved to the left.
  • The foil now has different cuts or shapes for each month. What’s on the foil changed as well.
  • The graphic used for Dec 2011 is a crop of the one used for July 2011! C’mon, that’s lazy.

    Updates: Horizontal lines and solid colours: January 2013-December 2013
    • The background of the cards is now solid (in 2012 faint patterns were used)
    • Two horizontal lines with gradients enclose the 'A', holograph, and photo
    • The 'Valid for Month/Year Shown' text is deleted
    • Fans of TTC typography are happy to see that 'Metropass' uses the original TTC font. The month is also de-accentuated with a lighter typeface.
    • May 2013 repeats the graphic used in Sept 2012. Boo!

    Minor tweaks: January 2014-December 2014
    • The horizontal lines with gradients were removed
    • The TTC crest gets a bit larger and stays on the left
    • The (redundant) fine print ‘Adult’ under the A is removed
    • A black band (with the exception of June) near the bottom highlights the month and pass type
    • The pattern on the foil often changes involving variations of the TTC crest


    The Fine Print on the Back

    • I’d write about what changes occur, but the fine print is surprisingly effective at defeating my attentions. It just gives me a headache! 
    • Various TTC Chairs have deigned to put their name on passes, including: Brian Ashton, Betty Disero, Howard Moscoe, and Adam Giambrone. The current pass omits the present TTC Chair’s name.
    • ‘No Pass Backs’ as of September 2005.
    • As of January 2008, TTC passes could be claimed for a transit tax credit, so a space was made for signatures. 

      TTC Photo ID Card
      • Hahahaha. 
      • Up until August 2005, monthly pass users had to present a photo-ID along with the pass.
      • For me the typeface for ‘Metropass’ feels nostalgic and comfortable, rather than dated. It’s similar to how I feel about the phasing out of the maroon jackets.
      ‘Must be presented in an open and unrestricted manner’

      Criticism & Discussion: Who Cares?

      The Metropasses are ugly -- that’s the standard criticism I’ve come across. Fonts are haphazardly chosen, layouts are cluttered, the graphics are bland or unremarkable. The passes lack clarity.
      “It's an aesthetic thing. ... You carry this thing around for a month. It should look nice.”  
      - TTC spokesman Brad Ross Toronto Star, Aug. 14, 2009

      The TTC is a brand, and love it or loathe it, has an identity which connects many of us as Torontonians.

      Mediocre execution on something shared by almost half of all TTC customers speaks to a certain... indifference on the part of the mandarins of Davisville.

      Where is their passion and pride for this city we love? Shouldn’t we expect better? It invites larger questions about cohesion in presentation for the TTC as a whole -- observers have wryly noted that the TTC lacks consistency in its signage and branding.

      On the other hand, Metropasses are supposed to be utilitarian objects, not art. Over the long run they are ephemeral -- no-one secretly cherishes the disco-glory of December 2007. It’s not like someone’s going to collect them all (Er, hold on a sec...).

      I often imagine the TTC management mindset as, “We’re busy making the trains go. Typography and aesthetic flair is not a priority.”

      And I’m not entirely unsympathetic to that.

      If Metropasses were cool to look at and to collect, would it have any impact on usage or adoption rates (which would actually negatively impact the TTC, as revenue is lower from pass holders)?

      What if we put awesome archival photos on them? Or community-generated art? Or images of historical figures from Toronto’ past?

      Is there a better way we could celebrate Toronto transit?

      I wonder...

      Thanks for reading! Tell me what you think in the comments!

      -------------------------------------------------------------------------------

      The Man To Blame (or Credit)

      I would love to ask Print and Electronic Information Supervisor Kal Bedder some of the above questions. He’s the TTC employee who is responsible (from 2004 to at least Jan. 2012) for the design of the passes. But I didn’t get around to it. And frankly, he’s probably got better things to do than field random questions from a gadfly blogger. Sorry!

      However, I did manage to discover an excellent interview with Bedder by Chris Berube for the Grid. The article sheds light on the production challenges and constraints on pass design due to security, bureaucracy, and a plethora of other requirements. If you’ve found this discussion of interest, I recommend a perusal.

      Has Bedder been successful in his choices? That’s up to you to judge...


      The Cost Calculation

      Aesthetic considerations notwithstanding, financially it’s been a great deal when you compare it to the cost of owning and operating a car.

      My TTC metropass cost calculation is an approximation only -- it uses the full retail adult prices, and does not take into account factors such as the Metropass Discount Plan, student or senior rates, Volume Incentive Programs, tax credits, municipal taxes, net present value of funds, opportunity costs, inflation, service interruptions, externalities, etc. Data source: Mike’s Transit Stop [update: this site is sadly defunct. But the data still exists on the Wayback Machine: click 'Update Archive', do a find for 'TTC Statistics', follow that link and then look for the item 'TTC Fares from 1954 to Present')


      Update
      This post was covered in the Summer 2013 issue of Spacing magazine. It tickled me to find myself opposite Steve Munro, the city’s wise luminary on transit matters. Click the image to read the article!

      ‘Evolution of the Metropass’ by Amber Daugherty in Spacing


      Further reading

      A History of TTC Fares (Transit Toronto article - also has a gallery of 1980s Metropasses)
      Test Drive a Metropass (Historicist article by Jamie Bradburn)
      Who Designs the TTC’s Fantastical Metropass? (The Grid article by Chris Berube)
      TTC Metropasses have evolved artistically (The Star  article about a year later by Graham Slaughter)


      Other Posts I’ve Done on Transit

      The Toronto Subway Song
      Parody Re-Mix of the TTC Union’s $1 Million Ad
      WITHOUT CAUSE - A Political Comedy
      Is this Accessibility?
      “Any Idiot Could Do This Job!”

      ps. Yes I know I should have put some effort into making a vibrant collage or pop-art arrangement. 

      Please ‘Like’ and Share this post with other transit enthusiasts!

      Facebook, Likes, Ads...

      Out of curiosity, I downloaded my Facebook archive today. Some of it was mildly interesting -- such as the list of friends I’ve deleted.

      What I found most amusing, however, was this:

      Tracking my ‘Ads Topics’ on Facebook

      Facebook doesn’t track your Likes. They track your Ads Topics.

      It’s always been obvious that Likes are a mechanism for showing you ads. But it’s still funny to see it explicitly labelled this way, without any pretense. [To clarify -- the list is every Page you’ve Liked, not every liked item]

      (It doesn’t seem to be particularly effective, unfortunately -- to date according to my archive I’ve only clicked on one ad so far...)

      I also found the reminder that Facebook can track facial recognition data (for users outside of the E.U.) a little disquieting.

      Um, ‘Like’ this post?

      Also relevant

      Instagram (Facebook) says it now has the right to sell your photos
      Stop Facebook from Tracking You, with Disconnect
      How to Opt-Out of LinkedIn Social Ads

      What did the 1861 Toronto Fire brigade cost?

      A colorised photograph posted in the always delightful Vintage Toronto Facebook group led me to do some very light skimming about the history of the Toronto Fire department.

      Toronto Fire Hall No. 3 & firemen: Yonge St. w. side, s. of Grosvenor, 1874.
      The tower for this hall still stands. The fire engine pictured was the ‘J.B. Boustead’, built by the Silsby Co. in 1871, named after a city alderman. 

      I discovered that in 1861, the cost of running the fire brigade was $7,520. The Chief Engineer’s stipend was $1,000.

      The itemized costs of running the Toronto Fire Brigade in 1861
      Source: Landmarks of Toronto, Vol. 2, J.Ross Robertson, p592

      150 years later, the operating budget for Toronto Fire Services is roughly $369 million... How Toronto has grown (Good thing the Chief’s salary hasn’t increased proportionately!).

      In case you’re wondering why so few firefighters are listed for the entire city, it’s because the Fire Department was primarily a volunteer organization (until about 1876, when firemen were first stationed in fire halls). In 1859 there were 263 firemen in total, according to J. Ross Robertson.

      The Toronto Fires of 1895 and 1904

      This reminds me -- I recently put together a pictorial overview of the Great Toronto Fires of 1895 and 1904, as part of a bonus update for my Goad’s Atlas of Toronto mapping site. Not a lot of people have stumbled across it yet, so I’m mentioning it here.

      You’ll find an annotated gallery of stunning photographs filched from the city archives, maps documenting the scope of the fires, newspaper accounts of thrilling escapes -- and even some surviving film footage!

      The Fire of 1904 destroyed a massive portion of downtown Toronto
      Photo courtesy City of Toronto Archives
      View more photos of the devastation here

      Enjoy!

      Macintosh System 6 nostalgia

      Discovered these while doing some cleaning...

      System 6 floppies

      A Macintosh System 6.07 startup floppy disk -- a dozen Macintosh OS versions ago! Note the HD floppies -- none of those archaic 400/800K drives please.

      Bonus: Hypercard! What a fantastic program.


      Where the Money Goes, & Where It Comes From: City of Toronto Operating Budget

      A broad diversity of opinions exists regarding how the City of Toronto should spend its money. Everyone has their own ideas about services that deserve more funding, or that ought to be cut to the bone.

      When having these discussions, it’s productive to glance at how the city operating budget (currently proposed at $9.42 billion) breaks down, to serve as a reference point. You might be surprised at how much -- or how little -- some departments actually receive.

      How We Spend the Money, & Where It Comes From


      Where the money goes:
      Expenditures, 2013 City of Toronto Operating Budget [source]
      (Click images to view larger)

      Where the money comes from:
      Revenue Sources, 2013 City of Toronto Operating Budget 

      [My own pet cause is the Toronto Public Library, which handles a higher circulation per capita than any other public library system in the world, for not even two cents of your taxpayer dollar.

      Some of my techie compatriots mistakenly think that libraries are increasingly obsolete in an interconnected digital world -- but the reality is, demand for library services has never been greater.

      I’d also mention Heritage Toronto, but in truth the level of funding here is basically a joke. Want to guess what the total program expenditure for this department is? For the entire city of Toronto? $740k. Yeah. On the chart above I believe it gets lumped in unceremoniously with ‘Other’.]

      Take some time to read more about the City of Toronto’s operating budget, so that you can have an informed discussion about it:
      2013 Operating Budget Presentation (proposed -- pdf)
      2013 Operating Budget Analyst Notes

      The analyst notes for specific agencies (e.g. the Toronto Zoo) can be quite intriguing... Deliberations and debate will take place in council over the next few months, with a final vote in January.

      What are your budget priorities? Should we be spending more, or less -- and on what services?

      If This, Then That -- Connecting the Semantic Web

      IFTTT -- pronounced like ‘gift’ without the ‘g’ -- is a clever online service that lets you connect different parts of the web together, in a simple and easy to understand manner.

      What does IFTTT do exactly?

      IFTTT stands for ‘If This, Then That’, which concisely expresses what it does: Based on a trigger (‘this’), perform an action (‘that’). You can think of it as a significantly more user-friendly, streamlined successor to Yahoo! Pipes (which still exists, incidentally).

      For example, here’s a recipe -- the term for an IFTTT statement -- that I currently have enabled:

      My search for a folding bicycle...

      This recipe performs an ongoing Craigslist search for the words ‘folding’ and ‘bike’. Whenever any post appears containing those words, IFTTT automatically sends me an e-mail about it. I hope to find a sweet ride this way!

      IFTTT supports many different Channels that you can hook up and thus automate, such as Facebook, Evernote, Google Drive, Dropbox, and Tumblr.

      Even better, you usually don’t have to build the recipes yourself -- IFTTT allows users to publicly share, browse and customize recipes.

      A Simple Interface

      I’m impressed by IFTTT’s clean, wizard-style interface. The service’s simple step-by-step approach, featuring huge, friendly buttons, enables non-programmers to enjoy functionality that would otherwise require a little coding.

      Over-size buttons are the staple of IFTTT’s design aesthetic

      [Manipulating the ingredients or parameters for a recipe can occasionally require a bit of furrowed parsing, but as mentioned above, often someone else has already figured out how to do what you want.]

      IFTTT was created by Linden Tibbets, formerly of design firm IDEO. Tibbet’s aesthetic manifests itself through quite pervasively on the site, which was launched in 2010 and is run by a small team in SF.

      The IFTTT team and their socks.
      Photo: Patrick Kawahara via Wired

      Connecting the Internet to the Real World

      Belkin We-Mo devices are supported by IFTTT. This means you can hook up actual physical things to the internet! If you’ve ever wanted to, say, turn on your desk-light whenever the space station passes overhead, you can do this using IFTTT paired with a Belkin We-Mo device...    


      C’mon, you have to admit that’s pretty cool!

      Security Concerns -- What’s the Risk?

      IFTTT is one of those cases where you have to carefully weigh the utility of the service, versus the risk exposure of a central point of failure.

      If IFTTT were ever compromised, all manner of devilry would be possible. Every activated channel would also be compromised -- because you typically have to allow non-granular read and write access.

      The major services support OAuth authentication, which means that IFTTT never gets your password. But still -- you effectively permit IFTTT to post (or perform other actions) on your behalf, for each activated channel.

      Some channels don’t support OAuth, in which case usernames and passwords are required. The passwords, according to Tibbets, are stored “encrypted in our database. During channel activation any form that requires a password is served and submitted over a secure SSL connection.”

      If I were a malicious hacker, or a state intelligence agency, I would certainly consider targeting IFTTT. Based on a quick skim of the press coverage IFTTT has generated to date, I’d comfortably wager that tons of Influential People in the software world have accounts on IFTTT... Its very nature has built-in appeal to any nerd.

      As a relatively small, new start-up, IFTTT might not be able to marshal the defensive resources that a more established service like Twitter or Google can bring to bear. What a juicy temptation for mayhem!

      So -- exercise judgment, and proceed accordingly. At the very least, make sure you have a very secure and strong password for your IFTTT account.

      Similar Services

      Channel functionality tends to be limited by the APIs of the respective channels.

      If you’d prefer a more technical (and less restricted) approach to mashing-together the semantic web, Yahoo! Pipes, though obscure and arcane, is quite powerful. There’s also Zapier, which is a business-oriented offering that supports more services, but charges a fee for more than 5 integrations. You can also noodle around with tarpipe, Wappwolf, and CloudWork.

      A Philosophical Question

      In keeping with the title of this blog -- what happens if you make a recursive or circular set of IFTTT recipes? I don’t know -- and I’m not sure I want to find out. I wouldn’t recommend it. Please don’t break the Internet...

      The Twitter debacle -- A Tangential Note

      A little while back, IFTTT had to turn off recipes that used Twitter as a trigger, as this apparently violated the terms of Twitter’s API (Facebook and LinkedIn similarly had to withdraw their integrations with Twitter, for more or less the same reason).

      Along with many others, I was sorely disappointed, as I had been using a popular recipe to archive all of my tweets. Twitter: you suck!

      Final thoughts

      tldr: Check out IFTTT!


      Interview with Iyma Lamarche, Part Two!

      Welcome to the second half of my interview with Iyma Lamarche, Canadian rock climber. (To read the first half, click here. To listen to our conversation, scroll to the bottom!) Enjoy!

      Iyma about to send at the 2012 Canadian Bouldering Championship
      Photo: Nic Charron

      ------------------------------------------------------------------------------------

      Interview with Iyma, Part Two

      Do you have a particular technique, or strategy for focusing? How do you deal with the pressure of the moment?

      Generally I listen to a lot of music and... actually I do something recently that I saw -- I don’t even know if this is what he was doing, but when I was at Bouldering Nationals in Montreal this past year... I saw Mark Button sitting in his chair, and he had his eyes closed, and my dad was like, ‘look at him, he’s not even moving!’

      Mark Button has posture. (TdB Eastern Regionals @ Altitude)
      Photo: Nathan Ng

      I looked over and he’s sitting in his chair, and he looked like he was sitting on the beach. It was ridiculous. And he was completely still, and his breathing was so slow, and it was beautiful. And he’s the most relaxed climber ever, you watch him climb and it looks like he’s just playing around. It’s ridiculous.

      So I actually took that, and I tried it at Youth Nationals. I just sat, and I literally -- I know people say, ‘concentrate on your breathing’ and it’s so -- I’m always like, ‘ok, I don’t understand’, and then I did it.

      Iyma practicing her relaxation prior to
      W3 Finals, TdB @ Coyote Feb '12
      Photo: Nathan Ng
      I was trying to do what it looked like Mark was doing -- I don’t even know if that’s he was doing -- but I sat, and I breathed really, really deeply.

      I tried to breathe as slow as I possibly could, to take the air in as slowly as I could, and I have never been as calm as I was, after I did that. So from then on... my calming-down focusing thing has been to sit down, put my music in my ears, and breathe really deeply.

      And climbing. The warmup is essential for me, because it also gets rid of my nerves. So I just do a lot of traversing. If I’m feeling a little jittery, and I can’t sit still.

      What’s the next big event that you’re going to be training for?

      A wrist injury at Joe’s last year
      Photo: Aaron Eden
      At the moment -- well, Atlanta was my ‘finale’ for the year, for last year, and then I’ve been training in preparation for the beginning of the Youth season, and Tour de Bloc. The Tour de Bloc at Joe’s is my first comp for the year. We’ll see how that goes. Last year I injured my wrist at it. Hopefully it goes better than that one!

      You still made finals in that one, didn’t you?

      Oh -- I injured it in finals, so hopefully it goes better. I’ve just been preparing for the beginning of this season. At this time of year usually is where I get my training peak.

      Kicking off TdB season 10
      Iyma made finals, placed 2nd at Joe’s
      Photo: Aidas Odonelis
      So I get to my best just right before this comp, and then it kind of levels out. And then I peak again at internationals. At the moment, I’m just gearing towards getting better.

      [N: This year she wound up making finals again]

      And then, Tour de Bloc and all that regular stuff, and then the next kind of big one will be Tour de Bloc Nationals in May or whatever.

      Do you ever find that there’s a tension between the enjoyment of climbing and the competition aspect? Because almost all of us climb because, you know, we love it --

      Yes.

      -- We enjoy the physicality of it, we enjoy the beauty of the motion, the adrenaline of going higher and not falling off, the satisfaction of figuring out a problem or sequence -- But at a comp, there’s this other dimension involved, the competition --

      Yes! Absolutely.

      Do you find there’s a tension there -- how do you reconcile that?

      Enjoying the beauty of climbing
      2011 European Youth Championship, Austria
      Photo: Pam Eveleigh
      The reason why competition climbing works for me, is that I’m not very competitive with other people. I don’t hold a lot of... tension, or threat towards other competitors. So in terms of my relationship with other competitors at comps, that’s pretty neutral. Where it gets --

      -- You don’t have any rivalries?

      Not really, no, not at all! Maybe other people have rivalries with me! But I’m pretty calm.

      Like when I climb, I’m always trying to beat Pia [Graham, another youth competitor].

      [Laughter] That’s hilarious.

      If I have an amazing day and she has a crappy one, I can just barely squeak in...

      [laughter]

      I just push myself with other people. If I see someone doing something really awesome, then I think maybe it’s going to be a bit harder for me. It motivates me. Where I get my issue and my competitive edge, where I can get a little bit stressed out and forget about why I’m there, is when I pressure myself or self-doubt...

      For me the line in competition -- it’s more about just myself, self-talk, and what I expect from myself, my own expectations.

      Climbing: a personal experience
      Photo: Aaron Eden

      That echoes -- I read a recent post from Elise Sethna; she commented the same thing: she finished in a certain place, but what governed whether she was happy or not was how she thought she did --

      Exactly.

      Like, never mind the rankings -- did she do the absolute best she could do on that day?

      I think that’s a really important one actually, it’s just to be happy with your climbing. I mean, focusing on results is pretty much useless. If you climb your best, and you’re super strong then you’re gonna win.

      It’s not, you can’t really... you can’t judge that because someone might have an insanely good day, you might have a bad day -- it’s hard with competitions like that, because climbing is such an individual sport, and so self-governed --

      -- Personal --

      It’s super-personal, and people take it personally a lot of the time, when they don’t beat people, or don’t feel like they did their best. Which is where that kind of competitive edge comes in, and I think that it’s really important to keep that out of there, and focus on your own performance, and if you think you did your best --

      For me, the only competitive edge comes when I feel like I haven’t done my best, or if I’m putting pressure on myself.

      [LINK: TdB Local @ True North, Women’s Finals. Footage courtesy Matthew Tee]


      Do you pressure yourself to succeed?


      The pressure obviously increases, as the competition increases. Or as my focus on a particular competition increases. I try to keep the pressure off unless, unless I’ve been training for something all summer, or if, you know, something like that, I definitely put pressure on myself. I try to make sure that that isn’t going to stop me from succeeding. I place a lot of importance on things, but I don’t necessarily scare myself off the wall.

      Yeah. I put pressure on myself, but I think it’s positive.

      Do you think that that is necessary in an elite athlete? I read an Angie Payne interview a while back, where she was describing a near obsessive training season, where she was compelled to send this particular problem, some v13 or whatever, and she basically spent a month doing this thing again and again and again, and it just seemed so painful. As an outsider it seemed like, ‘are you actually enjoying that?’

      I was wondering, how do you --

      It takes a certain type of person to enjoy that. It comes a lot from who you are, and it comes a lot from... competing, to me, has gone past -- I know people say ‘all that matters is if you had fun’, but for me, I know I’m going to have fun either way, it’s not about that -- it’s about the competition, and it’s about pushing and it’s about sending the route, and it’s about that.

      It’s competitive. You’re there to win, you’re there to qualify, whatever you’re there to do -- you have goals and you’re there to achieve them. It goes past... obviously Angie’s a motivated person, she’s done some crazy stuff. It goes past the having fun part. I think it’s a given. You’re having fun, but the fun comes sometimes from pushing yourself. It’s necessary. I think people on the outside definitely look at it as, ‘why would you do that to yourself?’, but for me inside, it’s because -- I love it.

      Photo: Dennis Barnes
      Do you find it odd cheering for the other competitors? Because you never want someone to fall off, but at the same time, you have to do more in less attempts...

      I think I’ve gotten to a point where I really can just appreciate other people for what they do. You know, they’re not you, and you did all you could to be there. So I think that the cheering part has gotten, like, I just cheer for everyone. Because there’s really no point in wishing for them to fall, because they’re going to do whatever they’re going to do, and whether or not that means kicking you out of finals or beating you or winning, like, that’s their own thing. You already had a chance, or maybe you haven’t had a chance yet.

      You use that as motivation, or something that makes you depressed -- it’s your choice. It just depends on how you decide to look at that person, whether or not you look at them as a threat or as a competitor or as a teammate, like a peer... I try to look at all my competitors as peers, or as people who I look up to, as role models.

      I cheer for everyone.

      I want to shift to women and climbing.

      Yes.

      In many ways, it’s still a male-dominated sport. Are you conscious of being a role model for other female climbers -- younger and older?

      Well -- I have three little sisters. So I’m definitely conscious of being a female in the sport. But I think that part of the way to break that barrier, and to break that kind of ‘men-only’ trend, is to not even really acknowledge the fact, and just, you know, participate with both genders, and to get women into it, as much as you get men into it.

      “I’m a woman and I’m happy about that.”
      Photo: Dennis Barnes

      Because I think that to single out women, and say ‘women you need to get involved’, or ‘we are the minority’ is to encourage it, and I think that an important thing is for all the women and girls that are interested in the sport to just pursue it, and not take that as a threat, or think, ‘oh, maybe I shouldn’t, there’s only men’.

      I go on climbing trips with all guys all the time! It’s mostly just guys, but that’s fine; I’m a woman and I’m happy about that, but I’m not going to look at it as like, ‘oh I feel so threatened because I’m the only female.’ I mean, women are getting in there, and it’s happening. It’s not like it’s not going to happen.

      This might be stupid but -- I’m going to ask anyway --

      Yes --

      2011 World Youth Championships
      Photo: Pam Eveleigh
      Do guys give you a hard time at the gym -- and then back off when they realize you’re a better climber than them?

      Oh, all the time. I think the worst is actually... It actually does really affect -- or at least it did -- not my self-esteem, but I would always kind of notice it, and it’s frustrating, is when, you know, pfft, guys, random guys, will come up to our finals problems.

      And the women’s finals problems are always the first ones that the guys try. And they’re always, ‘psht, can’t be that hard’, and whatever, and they fall. Or they do it, and that makes it even worse. But then they’re like, ‘oh, it’s not that hard, the girls did it’.

      And it’s like -- you know, come on. We try really hard to be here. And being a woman in climbing doesn’t mean that you’re weaker in climbing. And it definitely doesn’t mean that your problems are easier in climbing. I mean, even the guys who look at me in the gym, same sort of thing at my training, like ‘pssht, she can’t be that good’ -- that’s definitely a frustrating aspect of it.

      I think that’s the most frustrating thing about being a woman in climbing, those guys who... expect it to be ‘not as hard’ because you’re a girl. I think that is definitely something that needs to change. And it will change as the sport matures. But it’s frustrating.

      Do you get a lot of unwanted male attention at the gym?

      Sometimes! I think it’s sometimes different for me, because my dad owns the gym and I’m like, ‘hey dad’, and everyone kind of backs off, but when he’s not there... yeah. I mean, guys are weird that way. But boys will be boys, and that kind of thing happens. It can be frustrating, because it can be a bit... not a distraction, because I’m not necessarily entertaining it, but just like, c’mon, I’m trying to do something here. I’m working hard. Like, get out!

      So it’s hard.

      Pssht. She can’t be that good.
      (SSF ‘12 Women’s Finals, en route to victory)
      Photo: Nathan Ng

      More seriously, do you think that women climb differently than men, or rather learn to climb differently than men?

      I have noticed I’m not a very feminine-styled climber. I don’t have the same kind of physical traits as a lot of women do. It has a lot to do with our own centre of gravity and our own body shape. Women use their hips a lot more, and are definitely a bit more technical, and generally it seems that women are better at balancy styles -- and not necessarily as strong in the upper body department.

      But then you have people like Alex Puccio, who are like, crazy burly. In general, yeah, women are stronger in terms of the technical, more balancy aspects of climbing. That just comes with how women are built.

      Wackiness in the cave
      Photo: Andrew McBurney

      For me, it’s not like that. I’m better in super-overhanging areas with very shouldery moves. Because my upper body is enormously more strong than my lower body -- or than my hips, at least. It depends on the person, but generally I think women climb differently than men, in what they’re better at. Not to say that women couldn’t be good at the same problems as men -- but yeah, I think there’s a difference for sure.

      [N: of tangential interest: this article by Thomasina Pidgeon on competition]

      Next topic -- the future. Lead climbing is on the shortlist for new sports for the 2020 Olympics. The IFSC is making a pitch and they’re making a decision next year. Now... if your developmental trend continues... AND they actually get on the list... it’s not entirely implausible to imagine you, at the peak of your physical prime, representing Canada. There’s an outside chance of that, anyway.

      Is that something you would aspire to? How would you feel about participating?

      Since I’ve been really small, I’ve really admired the Olympics. I’ve looked up to the athletes. I’ve always wanted to go since I was very small. I’ve always wanted to go -- never knew what sport, I never knew what I would do, and now that climbing... there’s a possibility that it might make it into the Olympics -- that’s fantastic for me.

      I understand where people are coming from with the whole, ‘climbing isn’t a sport for the Olympics’ or ‘it’s not commercial enough’ or ‘climbing is too much of an individual journey in itself’ -- those are all things that I appreciate about climbing -- but I also think that it would do some fantastic things for the sport. And I don’t think it would change necessarily the nature of the sport.

      Citius, Altius, Fortius...

      I don’t think it would change the spirituality about the sport. I think that people look at it differently, and maybe would look at it differently if it were in the Olympics -- which could be negative or positive. For me at least, it would be pretty fantastic.

      It would have a positive impact?

      There are both harmful and positive things that could come out of the sport becoming more popular. It’s pretty selfish, but in terms of my own wishes, and my own -- what I’ve aspired to -- I think it would be awesome!

      What do you think that we have to do -- Canada -- to get to the next level of accomplishment? If you look at a country like, France or something, they have a fairly large --

      Austria -- it’s like the national sport!

      I think a) it has a lot to do with popularity, b) our country is pretty huge, and it’s spread apart -- the two general climbing communities of the East and West. For Canada to move forward, in competition climbing, especially, we need to get the Prairies a lot more involved -- if they want to, you know -- but I definitely think that we need to involve more of the country as a whole. And look at all of us.

      There’s a bit of separation between the East and the West, and I don’t necessarily think it’s positive. That needs to change -- there’s too big of a separation. We don’t look at each other as equals. Which is unfortunate, and I wish it were different.

      The East is younger at the sport -- in terms of competition climbing, which is sad, but that’s how it works, and I think that if we were all just a bit more accepting of the fact that we’re separated by a lot of land, that doesn’t necessarily mean that we have to be separated by beliefs, and the way that we climb, and who we are as people.

      We just need to connect a little bit more, and get more people involved, and be more positive, and not have any kind of disagreements, or hatred, or competitiveness towards each other.

      East and West on Team Canada in 2010
      Photo: Gail Adamson

      Does there need to be more funding for youth programs?

      There needs to be more funding for climbing in general! Is that realistic? It would be nice if it were a nationally funded sport. It would take a lot of pressure off of the people going to Worlds, and the people competing at Nationals, and even just the kids who are interested in Youth programs in general. Not even just the youth -- the Open team, they have a lot of struggles with competing too, because it’s expensive.

      -- just to get there --

      And we get no funding! It’s expensive for the uniform, getting there, the hotels -- it really adds up. That’s detrimental to the sport as well.

      Side question -- speed climbing. Silly or cool.

      Oh, speed climbing’s great! It’s fine for what it is. I mean, I never do it.

      It just looks so weird!

      It does, it looks funny.

      I can appreciate what they’re doing -- but at the same time, it looks goofy.

      Yeah. It’s not that I don’t have an appreciation for it. I totally understand why people do it. It’s not what I value in climbing. I’m a technical person, and I enjoy the beauty of climbing. Speed is beautiful in its own way, but... I don’t necessarily agree with it, for me. But I think that the fact that Canada is making its step forward in speed climbing is super positive, and I think it’s absolutely fantastic. It’s awesome.

      A little closer in time, there’s an effort underway to bring an IFSC World Cup to Toronto. Does that excite you?

      Will Toronto get an IFSC
      Bouldering World Cup in 2013?
      Oh yeah! It excites me a lot.

      Would you want to compete on home turf, and represent Canada?

      It would be nice if it were a lead World Cup but...

      Or would you want to travel?

      No! It would be nice to have it here, to bring family and even friends, let people know about it, but I think it will do a lot for the sport in Canada, especially to have it in the East... I think that’s going to be great, if that ends up happening. That would be cool for sure.

      All right. Home stretch. Personal topics...

      Yes.

      Canadian climbing power couple
      You’re going out with Eric Sethna?

      I am. Yes.

      You guys are like a Canadian climbing power couple. Discuss.


      [laughter] Some people say that. Yeah.

      You train with him, right?

      He’s in the co-op program at Waterloo in engineering. So when he’s on his co-op term, generally right now he comes to Toronto, and we train for the four months that he’s in Toronto together. And then, when he goes back to Waterloo, he’s on the Grand River Rocks team. Obviously our climbing is very... tied, like we climb a lot together, but not necessarily train together when he’s back at school.

      Are you guys competitive?

      [Laughs] We push each other. We have opposite strengths for sure. We play off each other’s strengths, we try to challenge each other as much as we can, it gets pretty funny sometimes. But it’s all fun. It’s all fun.

      He’s quite an accomplished climber in his own right, so --

      Absolutely -- he’s very strong. A very strong climber. I learn a lot from him. He teaches me a lot about my own climbing even, just about my style, and, you know, what kind of techniques are easiest for me, what makes things harder. I’ve learned a lot from him in climbing. I think I’ve learned more from him in climbing than I had been for -- it’s really positive, our relationship around climbing.

      Iyma and Eric climbing together in Atlanta

      I’d like to talk about your longer term goals. Career interests, for example. What do you want to be ‘when you grow up’?

      In terms of what I want to be, I’ve always had a struggle with that. I’ve always liked everything, that I kind of do, so it’s been hard. I’m not necessarily really great at one thing, which can make it harder at some points in time. I tell people that, and they’re like ‘oh you should just be happy that you’re not only good at one thing’ and that’s true, but it’s very hard to pick and choose what area I want to go into.

      I’m looking into a program at Laurier, that is based on anthropology and psychology and English. Which are my three main interests at the moment. I love writing, and I love psychology. We’ll see where that takes me -- I’m pretty open to switching career paths, but in terms of where climbing fits into that -- when I was a kid it was ‘I’m going to be a professional climber!’

      Many elite athletes face a choice...

      -- between pursuing that --

      And school. Where do you...

      Travel in the future?
      photo: Iyma Lamarche
      I definitely want to go to university. But I may end up taking a year or two to just climb. I definitely need it. I think that it would do a lot for me, to keep climbing in my life. I mean, climbing will always be in my life, but just to really strengthen that.

      But -- in terms of do I want to be a professional climber? No. Probably not.

      Back to the most general question -- why do you climb? Tell me what climbing means to you.

      I started climbing because -- honestly, I think I started climbing because I had a propensity for it. But I’ve continued climbing, because it’s something for myself. I’m an introverted person, in terms of my own self-reflection... I don’t necessarily love team sports. But I’ve always been a very athletic person.

      Onward and Upward
      for Ms. Lamarche...
      Photo: France Lavoie
      Climbing embodies what I appreciate about athletics, as well as what I appreciate about being by myself, and solving my own problems for myself.

      It’s very personal for me. It means that I get to do a lot of self-reflection, and learn a lot about myself, through a sport. That’s a huge, huge motivating factor.

      And also, it’s just so fun!

      It’s so exciting. It’s a great sport. And it’s physically demanding, it’s mentally demanding, it’s a smart sport, you know.

      It requires thought, which I appreciate, and for me it means peace. It means focus. It’s a meditation for me to climb.

      We’ll finish things off with a lightning round. Short answer, first thing that comes to mind. Favorite movie?

      Ah - One second. The first thing that came to mind is Tarzan! But that’s actually accurate. I love Tarzan.

      Author or book? Michael Ondaatje. In the Skin of a Lion.

      Best music to climb to? Rap.

      Climbing shoe size? Four.

      Brand? Sportiva.

      Harness? Arcteryx.

      Chalk. Flashed, all the way.

      Do you use -- Actually liquid chalk, Mammut.

      Complete the sentence. Climbing makes you: Happy. That’s so generic!

      If you could only go to one event this year, it would be: Route Nationals.

      Favorite fruit? Strawberries.

      Excellent. Any other comments you’d like to share? 

      Mmmm. I don’t only eat healthy. I love Nutella.

      Nutella?

      It’s like, my vice. Serious. I can’t get enough of it! I don’t want people to think I’m some health freak. Well, that’s not a bad thing. But I love Nutella.

      Other interests?

      I love reading. I love literature. And I love writing.

      And I love family and people. I love spending time with them. I’m a people person, but I’m not. It’s weird.

      I’m introverted, but I love spending time with people. I’m an oddball a bit I think. But that’s ok -- we all are.

      Thank you so much for your time!

      That was fun!


       [LINK: Iyma discusses climbing and music. Footage courtesy Dale Sood]


      ------------------------------------------------------------------------------------

      Audio Bonus: Listen to Part 2 of Our Conversation


      [Use THIS LINK if the above doesn’t work in your browser]

      ------------------------------------------------------------------------------------

      Thanks and Acknowledgements

      Thanks of course to Ms. Lamarche for graciously enduring my random questions, and to her parents for their support.

      I also would like to thank the numerous people who generously consented to the use of their photographs and footage for this interview, including: Gail Adamson, Dennis Barnes, Nic Charron, Aaron Eden, Pam Eveleigh, G6 Climbing, Will Hummel, Iyma Lamarche, France Lavoie, Mike Makischuk, Meagan and Aidas Odonelis of (Ruby Photography), Dale Sood, Matthew Tee, and Lauren Watson.

      Going for it!
      Photo: Nic Charron

      Please share this post if you liked it!!

      See Also

      Onward and Upward (Iyma Lamarche’s blog)
      Iyma on Twitter
      IFSC Competitor Record: Iyma Lamarche

      Other thematically related pieces:
      My series of posts on competing at the Tour de Bloc
      Interview with Rock Oasis’ Founder and President
      Profile: Justin Readings, Downhill Skateboarder